The company launches its 2in1, an ideal computer for children to study and play without any inconvenience, for the 2015 back-to-school season.
2in1 EXO® Wings... notebook for studying, Tablet for gaming
EXO®, a national technology company, presents its new 2in1 EXO Wings model as part of the Back to School 2015 campaign. It captures the attention of parents and children with a direct message "It's a notebook for studying... and a tablet for playing".
This campaign will have a strategic mass communication through posters and advertising banners in shopping malls and strategic points throughout GBA and the interior of the country. It is important to note that the brand continues to bet on its development in the interior of the country, working together with buyers to seek a general sustained sell-out of the product.
Ana Acosta, retail channel manager, highlighted the work of the brand in a complicated period due to shortages, where the brand was able to continue supplying the product. "This launch exceeded sales expectations and thanks to a planned supply strategy we were able to supply the national market without any problems. "Our commitment to this product segment was successful, as customers continue to choose it for their business," he added.
The device is powered by an Intel® Atom QuadCore Z3735F processor. It has a revolutionary, attractive and sophisticated design that allows the screen to turn into a tablet with a single movement. Its keyboard is detachable and rigid, just like any notebook. It allows the screen to be easily and wirelessly linked to the keyboard. The keyboard is designed for daily use and work, it is resistant and at the same time simple to use.
It features Windows 8.1 operating system with Bing, 2GB RAM and a 32GB solid state disk storage. Its 10.1-inch multi-touch capacitive touch screen offers great definition. It also offers Microsoft Office 365 free for one year, with Word, Excel, Powerpoint and more; 1 TB of cloud storage (OneDrive) and 60 minutes per month for Skype calls.
The brand assures that this product will be the star of sales this back-to-school season.